We build websites that put your phone number and response promise in front of a plant with a line down.
Your buyer is a plant manager or quality manager with a line stopped and a customer waiting. They need a phone number, proof that a crew can get there, and evidence that you have done this before.
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Someone whose line has stopped is not reading about your history. They scan the first screen for a phone number and a reason to believe the call will be answered, and if they cannot find both, they call the next company.
How we fix it. We put your promise, your phone number, and a request button at the top of every page, with your response commitment stated plainly. Every Phillips Light Industrial site carries the phone number and a request button in its header.
A typical first screen
The first screen we build
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The first real question after the call is how far your crew has to travel. When the website does not say which states you cover or what happens after someone calls, the buyer has to ask, and some will not wait for the answer.
How we fix it. We write out your response process step by step, from the first call through assessment to reporting, and give coverage its own pages by state. The Phillips Light Industrial home page shows a map of the five states its crews cover.
No coverage on the site
They have to ask, or they call someone else.
State pages and response steps
They see the answer and call you.
03
A plant manager buying containment, an employer hiring temporary staff, and a worker looking for a job all land on the same pages. Each of them has to dig for the part meant for them, and every page ends up weaker for it.
How we fix it. Where your divisions sell to different buyers, we build a parent site that sends each visitor to the right division, and give each division its own pages and quote form. For PLI that meant a parent site and four division sites under one brand system.
One website for everyone
The same pages for all three
A parent site and a site for each division
Parent site
04
Spills and rejections do not keep office hours. A question sent through the website after you close sits in an inbox until someone opens it the next day.
How we fix it. Your website comes with an assistant that answers from your own approved pages at any hour, and saves every conversation to a lead sheet you keep. An assistant runs on all five PLI sites.
Without an assistant
The question waits in an inbox until the next morning.
With the assistant
Answered in seconds from your own pages, and saved to your lead sheet.
One fixed price, paid once. Recent sites took 6 to 18 days from brief to launch.
| What you get | Your promise, phone number, and request button on every page, a page for each service and the problems buyers arrive with, and coverage pages by state. |
|---|---|
| Also included | A quote form that takes drawings, an AI assistant that answers from your approved pages, and an Excel lead sheet that you keep. |
| Price | $6,000, one time |
| Time to launch | Recent sites took 6 to 18 days from brief to launch. We built five websites for PLI in 18 days. |
| Who owns it | You own the code, the hosting, and every account, in your company’s name, with no monthly fee to us. |
| How it starts | Send your website address and a few lines about what you do. |
Everything in the build is set out on our manufacturing website design page. After launch, SEO and social media and Google are monthly services, with every price on our pricing page. To reach buyers who have not found you yet, outbound lead generation writes to named engineers and purchasing managers at the companies you want to supply.
Phillips Light Industrial is a manufacturing support company in Cleveland, Ohio. The company has provided manufacturing support since 1995, its operating companies hold ISO 9001:2015, and it has more than 500 deployable crew across Ohio, Michigan, Pennsylvania, Indiana, and Kentucky. We built five websites 18 days after the brief.
Clicks are from each site’s own Google Search Console account.
The PLI case study shows the old site, the new one, and the results. We have also built websites for metal finishers and coating companies, and every project is on our work page.
19,200Google impressions in 28 days for plistaffing.com, seven weeks after launch
We built five websites under one brand system in 18 days for a Cleveland manufacturing support group.
Read the case study
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Tell us about your company
Send your website address and a few lines about what you do.
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Get a fixed price and date
We reply in writing with the scope, the price, and the launch date.
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We write and build
We write every page and build the site. You approve each technical detail.
04
Launch and handover
We launch, point each old page that has a new equivalent to its new page, and hand everything over to you.
Send us your website address and a few lines about what you do. We will reply with the scope, a fixed price, and a launch date.