Manufacturing website design.

We build websites that show buyers what your shop can do today, for $6,000, one time.

Sound familiar?

Most manufacturers we talk to are dealing with at least one of these.

  1. 01

    Your website still describes the shop you used to be

    You have added machines, processes, and certifications since the site was built, and none of them are on it. An engineer can only judge you by what the page says, so the work you can do today goes unseen.

    How we fix it. We write a page for each process you run, with the materials, tolerances, part sizes, equipment, and certifications an engineer checks. Spec sheets become web pages with the PDF beside them, and you approve every technical claim before it goes live.

    Your shop today

    • Processes
    • Materials
    • Tolerances
    • Certifications
    • Equipment
    • Lead times

    Your website

    • Processes
    • Materials not on the site
    • Tolerances not on the site
    • Certifications not on the site
    • Equipment
    • Lead times not on the site
    What the shop does today, against what the website shows.
  2. 02

    Your contact form brings in everything except work

    Job applications, sales pitches, and spam come through the form, while real quote requests arrive by email from people who already knew you. The few that do come through often take several emails back and forth before anyone can price them.

    How we fix it. We build a quote form that takes the drawing in the file types you accept, with the quantity, material, and date on the same screen. Each request goes straight to your sales team, and tracking shows which page it came from. Our RFQ form guide lists the fields.

    Contact form, this week

    • Job application
    • Sales pitch
    • Spam
    • Newsletter signup
    • Quote request

    Quote form

    DrawingSTEP, DWG, or PDF

    Quantity500 pieces

    Material6061-T6

    Needed byMarch 14

    Sent to your sales team

    What a general contact form collects, and what a quote form asks for.
  3. 03

    Your engineers answer the same questions every week

    Can you plate a 24 by 36 inch stamping? Can you coat a hardened tool without softening it? Your engineers answer questions like these by phone, again and again, and a buyer who asks after you close waits until morning.

    How we fix it. Every $6,000 website comes with an AI assistant that answers from your own approved pages at any hour. Anything those pages do not cover goes to a person on your team, and every inquiry is saved to an Excel lead sheet you keep.

    Without an assistant

    The question waits in an inbox until the next morning.

    With the assistant

    Answered in seconds from your own pages, and saved to your lead sheet.

    A question sent at 9:40 PM, answered two ways.
  4. 04

    Buyers never see the whole group

    Your divisions sell different services to different buyers, but online they sit behind one crowded site, or the group domain forwards to a single division. A buyer who came for one service never learns what the rest of the group can do.

    How we fix it. We build a parent site that sends each buyer to the right division, and a site for each division under one logo, palette, and typeface. For Phillips Light Industrial that was 5 sites in 18 days.

    Today

    Group domain

    Forwards to one division

    • Division A
    • Division B not seen
    • Division C not seen
    • Division D not seen

    With us

    Parent site

    Sends each buyer to the right division

    • Division A site
    • Division B site
    • Division C site
    • Division D site
    A group with four divisions online, before and after.
  5. 05

    The old agency still holds the keys

    The domain, the hosting, or the login sits with an agency or a web person who has moved on. Changing a phone number takes a week and an invoice.

    How we fix it. We set up the hosting, Google Analytics, Search Console, and your Google Business Profile in your company’s name from day one, and hand you the full source code at launch. We charge no hosting or maintenance fee afterwards.

    TodayAfter handover
    DomainOld agencyYour company
    HostingOld agencyYour company
    Website codeOld agencyYour company
    AnalyticsOld agencyYour company
    Business ProfileOld agencyYour company
    Who holds each part of the website, before and after we hand it over.

How a website project works

Our recent sites took 6 to 18 days from brief to launch. The schedule depends mostly on how quickly your team approves the technical details.

  1. 01

    We list what you do

    We list every process, material, tolerance, and certification, and agree who on your side signs each one off.

  2. 02

    We plan the pages

    We plan the pages, the capability tables, and the quote form around what an engineer checks first.

  3. 03

    We write and build

    We write every page and build the site. You approve each technical detail before it goes live.

  4. 04

    Launch and handover

    Old pages that have a new equivalent point to it, so their rankings carry over, and the code and accounts are handed to you.

What the $6,000 website includes

Every website we build comes with all of this.

The manufacturing website at a glance.
What you getA page for every process, a quote form that takes drawings, an AI assistant with an Excel lead sheet, tracking, and the full source code.
Price$6,000, one time
Our fee after launch$0 a month
Time to launchOur recent sites took 6 to 18 days from brief to launch.
Who owns itYou receive the complete source code at launch, and the hosting is in your company’s name.
How it startsSend us your website address and a few lines about what you make.
  • Every process you run gets its own page, with the materials, tolerances, part sizes, and certifications written as text that Google and AI assistants can read.
  • Your quote form takes drawings in the file types you accept, along with the quantity, material, and date, and sends each request to your sales team.
  • An AI assistant answers buyers from your approved pages at any hour and hands anything else to a person, with the visitor’s contact details attached.
  • Every inquiry from the assistant and the forms is saved to an Excel lead sheet that is yours to keep, and also sent to your sales inbox.
  • We set up Google Analytics, Search Console, and call and form tracking, so you can see where each inquiry came from.
  • Every page gets its title, headings, and schema, the code that tells Google what a page is about, and we tune the whole site for speed.
  • You receive the complete source code at launch, the hosting is in your company’s name, and you pay us nothing each month for the website.

A company with one or two processes can start with our $2,000 starter website, and pages added after launch are $270 per page, written and built. Every price is on our pricing page, and once the site is live, manufacturing SEO and social media and Google help more of the right buyers find it. Our page on B2B website design shows how the site works for buyers who compare specs and pass pages to engineering and purchasing.

Leaving an agency that holds your website

Moving takes five steps. The domain comes first, because it can hold up everything else.

  1. 01We find out who controls the account where your domain is registered, and move it into your company’s name.
  2. 02We export your content, your images, and the full list of page addresses.
  3. 03We rebuild the site on code you own.
  4. 04We point each old page that has a new equivalent to its new page, so the rankings those pages have earned carry over.
  5. 05We switch the domain to the new hosting in your company’s name, and from then on nothing depends on any agency, including us.

Questions owners ask about manufacturing website design

How much does a manufacturing website cost?
Our manufacturing website costs $6,000, paid once, and a starter site for a shop with one or two processes is $2,000. You receive the full source code at launch, and there is no hosting or maintenance fee afterwards. Across the wider market, a custom manufacturing website commonly runs $10,000 to $25,000 for 10 to 20 pages, and industrial specialists that publish their prices start near $40,000.
How long does it take to build a manufacturing website?
Our three most recent sites went from brief to launch in 6, 10, and 18 days. A larger build with a parts catalog, or with data pulled from an existing system, can take eight to sixteen weeks. Most of the schedule depends on how quickly someone on your team confirms the tolerances, certifications, and equipment list.
Should a manufacturer have a separate website for each division?
Give each division its own website when the divisions sell to different buyers, and keep one site when they do not. We built five sites for Phillips Light Industrial because its quality division sells containment to a plant manager whose line is down, while its staffing division speaks to employers and job seekers. If your divisions sell to the same buyer, one site with clear sections will do better than several thin ones. The main site is $6,000, and each additional division site is quoted separately.
Do I own the source code of my website?
Yes. You receive the complete source code at launch, and the hosting, Google Analytics, Search Console, and Google Business Profile are set up in your company’s name. You can host the site anywhere, hire anyone to work on it, or bring it in-house, and there is no hosting or maintenance fee from us. If you ever stop working with us, the website keeps running exactly as it did.
Can you add the AI assistant to the website we already have?
Yes. The assistant is included in every $6,000 website we build, and adding one to a website we did not build is quoted per project, since the work depends on how that site is built and how much content needs preparing. If your specifications only live in PDFs, we turn them into web pages first, so the assistant has something to answer from.

Get a fixed quote for your website.

Send us your website address and a few lines about what you make. We will reply with the scope, a fixed price, and a launch date. Our free brief template walks you through it in about an hour.