How much does a manufacturing website cost?
A custom manufacturing website costs $10,000 to $25,000 for 10 to 20 pages and $25,000 to $50,000 with a product catalog, and a specialist industrial agency such as Windmill Strategy starts at $40,000. Ours is $6,000, one time.
Written by Shopfloor Agency's lead engineer, who holds a bachelor's degree in Mechanical Engineering and has spent 10 years on marketing for manufacturers.
What this guide concludes
- Nopio’s January 2026 guide puts a 10 to 20 page manufacturing website at $10,000 to $25,000, a product catalog site at $25,000 to $50,000, and B2B ecommerce at $50,000 to $100,000 or more.
- Windmill Strategy, a specialist industrial agency, puts a website redesign at $40,000 on the lower end and says 5 to 7 months is the most common timeline.
- The page count, who writes the technical pages, catalogs and configurators, connections to other systems, and strategy work drive most of the price.
- After launch, Nopio puts annual maintenance contracts at 15% to 20% of the build price. We charge no monthly fee for the website.
- Our complete manufacturing website is $6,000, one time, and our recent sites took 6 to 18 days from brief to launch.
Contents6 sections
Manufacturing website cost in 2026#
A custom manufacturing website costs $10,000 to $25,000 for a 10 to 20 page site, $25,000 to $50,000 for a product catalog, and $50,000 to $100,000 or more for B2B ecommerce, according to Nopio in January 2026. A specialist industrial agency such as Windmill Strategy starts at $40,000. Our manufacturing website is $6,000, one time.
Prices for the same kind of site vary by a factor of ten, so the most useful thing to know first is which kind of site you are buying. The table sets the published ranges side by side, each with the page it comes from.
| Kind of site | What it usually covers | Published price |
|---|---|---|
| Brochure site | 10 to 20 pages: company overview, services, contact forms, and basic SEO (Nopio) | $10,000 to $25,000 |
| Product catalog site | 50 to 200 pages, with a searchable product database, specifications, filters, and downloads (Nopio) | $25,000 to $50,000 |
| B2B ecommerce | 200 pages or more, with an RFQ system, customer pricing, and dealer portals (Nopio) | $50,000 to $100,000+ |
| Specialist industrial agency | A website redesign, most often 5 to 7 months from start to launch (Windmill Strategy) | From $40,000 |
| Small business site, any industry | Basic web design for a small business (WebFX) | $6,500 to $15,000 |
| Our complete website | A page per process and industry, a quote form that takes drawings, an AI assistant, an Excel lead sheet, tracking, and the source code | $6,000 fixed |
| Our starter website | A smaller site for a shop with one or two processes, with a quote form that takes drawings | $2,000 fixed |
Brochure site, 10 to 20 pages $10,000 to $25,000
Product catalog site, 50 to 200 pages $25,000 to $50,000
B2B ecommerce, 200 pages or more $50,000 to $100,000 and up
Specialist industrial agency redesign From $40,000 to six figures
Our starter website $2,000 fixed
Our complete website $6,000 fixed
What drives the price of a manufacturing website#
Five things drive the price of a manufacturing website: how many pages it has, who writes the technical content, whether it carries a searchable catalog or a configurator, what it connects to, and how much strategy work the agency puts before the build.
- The number of pages sets most of the price. A shop that runs six processes for six industries needs about twenty pages, and a catalog with a page per part number can need hundreds. Our guide to the pages a manufacturing website needs helps you count yours before you ask for a quote.
- Writing the technical pages is real work. Someone has to turn your tolerances, materials, and certifications into pages an engineer can check. Nopio puts technical copywriting at $150 to $400 a page and lists it among the costs most quotes do not include, and WebFX puts general website copywriting at $60 to $300 a page.
- Catalogs and configurators add the most. Nopio says a product configurator alone can add $15,000 to $40,000. A job shop or finisher that sells a process usually needs neither.
- Connections to other systems cost extra. Linking the site to an ERP, the system that runs your orders and inventory, is part of what puts Nopio's enterprise tier at $100,000 and up.
- Strategy work comes before the build at large agencies. Windmill Strategy says a redesign most often takes 5 to 7 months, and 4 to 18 months at the extremes.
Photography sits in the same list of costs most quotes leave out. Nopio puts professional industrial photography at $2,000 to $10,000.
What a manufacturing website costs after launch#
After launch a manufacturing website costs a domain renewal and hosting every year, plus whatever maintenance fee the agency charges. Nopio puts annual maintenance contracts at 15% to 20% of the build price, and hosting for a large catalog site at $100 to $500 a month.
The monthly fee is where many owners feel stuck. The old agency bills hosting and maintenance for as long as the site is live, whether or not anything changes, and often holds the domain too. On a $25,000 build, Nopio's 15% to 20% works out to $3,750 to $5,000 a year.
We charge nothing each month for the website. The hosting account and the domain are in your company’s name, so those suppliers bill you directly, and the AI assistant runs on an account in your name. New pages after launch are $270 per page, written and built. Our page on website ownership sets out who holds each account.
Put the figures from a bid you have been given into the calculator below to see what it costs over the years you keep the site, next to our published price.
What our $6,000 manufacturing website includes#
Our manufacturing website design is $6,000, one time, with the quote form, the AI assistant, and the Excel lead sheet included, and our recent sites took 6 to 18 days from brief to launch.
| Price | $6,000, paid once |
|---|---|
| Starter site | $2,000, for one or two processes |
| Time to launch | 6 to 18 days on our recent sites |
| What you get | A page per process and industry, a quote form that takes drawings, an AI assistant, an Excel lead sheet, tracking, and schema |
| Who owns it | Your company: the source code, hosting, domain, Google Analytics, and Search Console |
| Our fee after launch | $0 a month |
| Pages added later | $270 per page |
The price is lower because the scope is fixed and the work is narrow. We build only for manufacturers and industrial service companies, so the page plan starts from your processes and your quote log, and the technical writing is part of the build. The quote form that takes the drawing and the AI assistant that answers from your pages are included in every build.
How to budget for a manufacturing website#
To budget for a manufacturing website, count the pages you need, decide who writes them, list anything the site must connect to, and ask every bidder for a fixed price against that same list.
- You list every process, material, and industry you want to be found for. That list is your page count.
- You decide who writes the technical pages, your engineers or the agency, and how many hours your team can give to approving them.
- You write down anything the site must connect to, such as a catalog, an ERP, or a CRM, the system your sales team logs contacts in.
- You ask for a fixed price and a launch date against that list, with the price of pages added later.
If you are not sure where your current site stands, our website audit is $675, gives you the page plan and a fixed quote, and the full fee comes off a website ordered within 90 days. Our page on B2B website design covers the spec tables and shareable pages a buying group uses. The other piece most quotes leave vague is the quote form, set out field by field in our guide to the RFQ form for manufacturers.
Questions about manufacturing website cost#
Four questions owners ask about what a manufacturing website costs.
How much does a manufacturing website cost?
A custom manufacturing website of 10 to 20 pages commonly costs $10,000 to $25,000, a product catalog site $25,000 to $50,000, and B2B ecommerce $50,000 to $100,000 or more, according to Nopio's January 2026 pricing guide. Windmill Strategy, a specialist industrial agency, puts a redesign at $40,000 on the lower end. Our complete manufacturing website is $6,000, one time, and a starter site is $2,000.
Why do manufacturing website quotes vary so much?
Each agency is pricing a different amount of work: who writes the technical pages, how many pages there are, whether a catalog or an ERP connection is included, and how many months of meetings come first. Nopio describes one Ohio manufacturer whose three proposals ran from $8,000 to $95,000 for what looked like the same project. Asking every bidder for a fixed price against the same page list is the quickest way to compare them.
How long does it take to build a manufacturing website?
Our three most recent sites went from brief to launch in 6 to 18 days. Windmill Strategy, a large industrial agency, says 5 to 7 months is most common for a redesign, with 4 to 18 months at the extremes. Most of the schedule depends on how quickly your team approves the technical details.
Do I have to pay monthly for a manufacturing website?
Every website has a yearly domain renewal and a hosting bill, whoever builds it. Many agencies add a monthly hosting and maintenance fee on top, and Nopio puts annual maintenance contracts at 15% to 20% of the build price. We charge no monthly fee after launch: you pay your domain and hosting directly to those suppliers, in your company’s name.
Everything that goes into the $6,000 build is on our website design page, and every other price we charge is on the pricing page. Other questions buyers ask us are answered on our questions page.
Written by someone who read the drawings first
Shopfloor Agency is led by an engineer who holds abachelor's degree in mechanical engineering and works only with US manufacturers and industrial service companies. That background is why this guide spends its time on tolerances, certifications, and what a good request for quote looks like.
- First published
- November 14, 2026
- Last checked
- November 14, 2026
- Length
- 10 minutes, 6 sections
- Price
- Free to read
Digital marketing for manufacturers
How a US manufacturer gets found online and wins quote requests, with every channel ranked, what each one costs, a 90 day plan, and 46 named sources.
Manufacturing website examples
We measured sixty-six US manufacturer websites against ten checks a buyer makes, and show what the best ones do well and where most fall short.
How to write a website RFP
A complete website RFP (request for proposal) template you can copy, with a scoring sheet, price bands to budget against, and the questions that separate the bidders.
Industrial SEO: a guide for industrial companies
How to build your keyword list from your own quote log, turn it into a list of pages, fix the technical faults common on industrial sites, and measure the results over a long sales cycle.
Manufacturing marketing strategy
The six decisions behind a manufacturing marketing strategy, from who buys to what it costs, with a twelve month plan and a one page version you can fill in.
What pages does a manufacturing website need?
A manufacturing website needs a home page, a page for each process, and pages for industries, quality and certifications, equipment, quotes, contact, and careers. This guide sets out what goes on each one and how many you need.
RFQ forms for manufacturers
An RFQ form should ask for the drawing, the quantity, the material, the process, and the date needed, accept the CAD files buyers send, and get a reply the same day.
How long SEO takes for manufacturers
Searches for one process in one material usually move in three to six months, and broad searches in nine to eighteen. Google says some changes take effect in a few hours and others take several months.
What goes on a process page
A manufacturing process page names one process, states the materials, sizes, tolerances, and standards as text, shows the equipment, answers the questions buyers ask, and ends with a button to the quote form.
Getting cited by ChatGPT and Google
Google says there are no extra requirements to appear in AI Overviews or AI Mode, and OpenAI says ChatGPT search finds sites through its OAI-SearchBot crawler. Complete process pages, comparison pages, and accurate listings do most of the work.
Find out which part of this guide to do first.
Tell us what you make and who buys it. We will reply with a direct answer about which part of this guide is worth doing first for your company.