Shopfloor Agency vs Gorilla 76.

How the two firms compare on price, timing, and who owns the site.

Shopfloor Agency and Gorilla 76, side by side

Gorilla 76’s figures come from its own website, and each one links to the page it is on. Ours are on our pricing page.

QuestionShopfloor AgencyGorilla 76
Website price$6,000, one timeNot priced on its own. Website design, development, and copywriting are part of its marketing program.
How pricing worksA fixed, published price. $675 a month for SEO and $1,900 a month for social media, month to month, once the site is live.Every new client starts with a $12,000 Road Map. Most full-scale programs cost $200,000 to $250,000 a year, including media fees.
What you getA page for each process, a quote form that takes drawings, an AI assistant, an Excel lead sheet, and Analytics and Search Console set up.A Road Map, then messaging strategy, content, and campaigns.
Time to launch6 to 18 days on our recent sitesWebsite timelines are not published. The Road Map runs about three weeks between its two sessions.
Who owns the siteYour company: the code, the hosting, and every account.Its site does not state ownership terms.
Who you work withThe person who builds your siteA fully remote team of 36
Who they serveUS manufacturers and industrial service companiesMidsized B2B manufacturers with $10 million to $200 million in revenue
Shopfloor Agency and Gorilla 76 on seven questions a manufacturer asks first.

What happens first

With us, the first project is the website itself. We start from your process list and certifications, and you approve each page before it goes live.

Shopfloor Agency

  1. You send your brief
  2. We write and you approve
  3. Your site goes live

$6,000, one time. Our recent sites took 6 to 18 days.

Gorilla 76

  1. Four-hour discovery session
  2. About three weeks of analysis
  3. 90-minute review
  4. An action plan

$12,000 for the Road Map, which every new client starts with.

The first step with each firm. Gorilla 76’s Road Map is described on its services page.

When each firm fits

Shopfloor Agency

We fit a manufacturer or industrial service company that needs a complete website written from its own process list, equipment, and certifications, at a fixed price and with a launch date. Our website includes the quote form, the AI assistant, and the lead sheet, and SEO can follow at $675 a month. You can see the finished sites for Mechanical Finishers, SurfTech, and Phillips Light Industrial.

Gorilla 76

Gorilla 76 fits a midsized manufacturer that wants a full marketing program, from messaging strategy to paid campaigns, planned in a Road Map and run by a remote team. For companies with their own marketing staff, it also offers coaching at $4,000 to $5,000 a month.

We also compare ourselves with Windmill Strategy and Weidert Group, and the compare page sets out every option, from an in-house hire to an agency. If you are leaving Gorilla 76, our page on Gorilla 76 alternatives sets out the other options.

Questions about Shopfloor Agency and Gorilla 76

How much does Gorilla 76 cost?
Gorilla 76’s services page says every new client starts with a $12,000 Road Map, and that most full-scale programs cost $200,000 to $250,000 a year, including media fees. Our manufacturing website is $6,000, one time, and every price we charge is on our pricing page.
Do we need a marketing plan before a new website?
For most manufacturers, the plan for a website is the list of what you make: your processes, materials, tolerances, and certifications. We build that list with you at the start, write a page for each item, and your team approves every figure. Our case studies show how three sites came together in 6 to 18 days.
Can we start with Shopfloor Agency and add a larger program later?
Yes. You own the code, the hosting, and every account from launch, so any agency or developer can work on the site later. Our own SEO starts once the website is live, at $675 a month.

Get a fixed quote to set beside theirs.

Tell us what you make and who buys it. We will reply with the scope, a fixed price, and a launch date.